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This keynote takes a look at seven digital marketing trends that need to be on your radar. Read more…

What's next in digital? - Nick Westergaard

Nick Westergaard

With over a billion users on Facebook and half of U.S. teens creating and consuming content on Snapchat, it’s safe to say that social media and new forms of content continue to dominate our marketing. As new networks emerge and existing platforms add even more features, it’s easy to get overwhelmed by all of these rapid shifts. This insightful and engaging keynote takes a look at seven digital marketing trends that need to be on your radar, what they mean, and what you can do to be ready for them.

About:
Nick Westergaard is a strategist, speaker, author, and educator. As Chief Brand Strategist at Brand Driven Digital, he helps build better brands at organizations of all sizes — from small businesses to Fortune 500 companies to the President’s Jobs Council. Nick is the author of Get Scrappy: Smarter Digital Marketing for Businesses Big and Small.

www.nickwestergaard.com

How amazingly effective marketers leverage basic data to make a huge impact. Read more…

Insights 2 Impact - Andrew Davis

Andrew Davis

In today’s market we can measure, track, and record almost everything. We have access to customer and client information like never before. We’re swimming in data. Here’s the problem: data is a liability and information is a commodity. What separates you from every other business on the planet is the insights you leverage. Insight is an asset.
In this hour-long keynote address, former agency executive Andrew Davis will show you how brilliant brands have turned simple data into amazing insights. He’ll show you how consumer brands have leveraged simple data points to transform their sales. You’ll learn how B2B companies are using the data they don’t own to inform their email marketing strategies. You’ll even learn how one brand turned their unsubscribe link into their most valuable competitive insight.
You’ll walk away with the three simple secrets to driving demand by asking the right questions. You’ll leave reinvigorated and ready to start looking for the correct insight instead of swimming in a see of information.
Are you ready to turn insights into impact?

ABOUT:
Andrew Davis is a bestselling author and internationally acclaimed keynote speaker. Before co-founding, building and selling a thriving digital marketing agency, Andrew Davis created programming for local television, produced for NBC’s Today Show, worked for The Muppets in New York and wrote for Charles Kuralt. He has marketed for tiny start-ups and Fortune 500 brands. In 2016, Davis founded Monumental Shift, the world’s first talent agency for marketing thought leaders.

You’ll learn the six simple things successful marketing leaders do to affect change. Read more…

CHAINge Agents - Michael Brenner

The simple secret to getting rapid buy-in by sparking chain reactions
You’re a marketing leader. Whether you lead a small project team or you’re the CMO of a global brand you’d like to lead a team that has impact. You want to be part of something meaningful.
Unfortunately, getting the entire organization on board with your new content marketing initiative, your concept for a video series, or even just your ideas for a new email campaign can feel like an uphill battle.
In this amazingly insightful hour-long session, veteran corporate marketer Michael Brenner will show you how amazingly successful marketers convince entire organizations to change – and change fast.
You’ll learn how to become CHAINge Agent. You’ll learn the six simple things successful marketing leaders do to affect change. It’s easy, all you need to do is spark a chain reaction that promotes the right kind of behaviors from the bottom-up.
Let’s make a CHAINge.

ABOUT:
Michael Brenner is the author of The Content Formula and a highly sought-after keynote speaker. He’s also a frequent contributor to Forbes, The Economist, The Guardian, and Entrepreneur. Over the last two decades, Michael has led sales and marketing strategies for brands such as SAP, NewsCred, International Communications Research, Nielsen, and FullTilt. He’s initiated content marketing strategies for Fortune 50 brands and built thriving communities for tiny start-ups. Today, Michael Brenner is the CEO of Marketing Insider Group where his team creates content designed to reach, engage and convert new customers.

A new amazing speaker will be announced soon.

Stay tuned!

A new amazing speaker will be announced soon.

Stay tuned!

A new amazing speaker will be announced soon.

Stay tuned!

10-11 NOVEMBER | MALMÖ LIVE
RIGHT DATA » SMART MARKETING » EVOLVE YOUR BUSINESS

Keep me in the loop about the hottest #EME2016 news!

Keynotes

+ nick

What's next in digital? - Nick Westergaard

This keynote takes a look at seven digital marketing trends that need to be on your radar. Read more…
+ andrew

Insights 2 Impact - Andrew Davis

How amazingly effective marketers leverage basic data to make a huge impact. Read more…
+ michael-brenner

CHAINge Agents - Michael Brenner

You’ll learn the six simple things successful marketing leaders do to affect change. Read more…
+ upcoming

Stay tuned!

A new amazing speaker will be announced soon.
+ upcoming

Stay tuned!

A new amazing speaker will be announced soon.
+ upcoming

Stay tuned!

A new amazing speaker will be announced soon.

Early bird discount

The early bird gets the worm! Save €200 by getting your early bird ticket now, starting at €220. Hurry up: our early bird sale ends on June 30.

The EME story

6 years ago, APSIS realised that email marketers had been left out in the cold. That’s why we created EME (“Email Marketing Evolved”): our own annual knowledge-sharing conference, where Scandinavian marketers could get inspired by international speakers. Since then, EME has evolved into a well-known Nordic digital marketing conference, all the while staying true to its most important cornerstone: email.

This year’s EME theme focuses on a single question: how do you move your brand from big data to deep insight?

Today’s brands have to rely on digital tools and platforms to pass the test and fight for their existence. Building a brand is one thing – mastering the future of marketing is something quite different. Modern marketers need to gain insights through smart data in order to track and optimise their brands in the right direction.

#EME2016: RIGHT DATA » SMART MARKETING » EVOLVE YOUR BUISNESS

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Keynote

Hot insights from sizzling speakers 

Learn the latest digital marketing trends from internationally known keynote speakers and industry-leading companies. You’ll get to hear real examples and qualified tips to use in your own everyday work and new challenges, opening up your way to stand-out marketing and increased business success.

AGENDA

08.00 - 09.00

Registration and breakfast

09.00 - 10.30

Andrew Davis:
Insights 2 Impact

10.30 - 10.45

Coffee break

10.45 - 12.00

Micahel Brenner:
“Chainge” Agents

12.00 - 13.00

Lunch

13.00-14.15

Nick Westergaard:
The Future of Digital Marketing

14.15-14.30

Company Case

14.30-15.00

Coffe break

15.00-16.00

Mystery speaker: The Digital Transformation Of Business

16.00 -16.30

Company case

16.30

Mingling

Workshop

Learn from our experts & grow your network

Our exclusive workshops – led by APSIS experts – will expand your knowledge of the many different areas within digital marketing with first-hand tips and tricks! They’re also a great chance to meet APSIS users, connect with other professionals and share your experiences about what works and what doesn’t in your marketing efforts.

Sit tight: our workshop timetable is coming soon!

#EME2016

#EME2016 Location

Malmö Live
Dag Hammarskjölds torg 4
211 18 , Malmö

Get in touch with APSIS
Telephone: +46 40-24 97 70
Email: eme@apsis.com